“You’re positively glowing... you must be overjoyed!”
Pregnancy well-wishes may ring true for some people—but do they represent the reality of pregnancy today for all Americans? When Twill and Nonfiction Research set out to investigate what really happens in the hearts and minds of expectant Americans, we learned that pregnancy is far from perfect.
As we uncovered the truth behind pregnancy in the United States, we discovered how profoundly pregnant Americans suffer with unaddressed emotional stressors and mental health challenges. It’s time to address this pervasive issue—it’s time to address The Invisible Weight of Pregnancy.
—28 year old interviewee from the southern US
—20 year old interviewee from the midwest US
Source: Nonfiction Pregnancy Study 2022
This research is just the first step. Twill is on a path to change the way we care for pregnant Americans through our Pregnancy Sequence—designed to help ease The Invisible Weight of Pregnancy through digital therapeutics, well-being products, community-based care, clinician-trained AI, and live coaching and telebehavioral health.
Learn about our Pregnancy Sequence* A note on the term “pregnant Americans.” The base audience of the Nonfiction Research study was specifically Americans who were pregnant at the time of the survey, and/or have been pregnant within the last two years. 1,029 qualified respondents completed the survey in April of 2022. The survey was re-run in August of 2022 after Roe v. Wade was overturned, and the story did not change.
For more information on respondents’ demographics, please check out the full study
